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TRAP #127 ·VOL I The Individual · Memory, Recall & Narrative

The Primacy Effect / Recency Effect

Discovered by Bennet Murdock, 1885

We remember items at the beginning and end of a sequence best, while items in the middle are largely forgotten.
Category: BiasEvidence: ReplicatedTier 1Type: Mechanismⓘ what these mean

This is a Lexicon entry: the mechanism, when it shows up, and the countermeasure. The full correction, with real-world cases and the audit prompt, hasn't been written yet.

When it shows up

Job interviews (first and last candidates are remembered most clearly). Presentations (opening and closing remarks stick; the middle fades). Grocery lists (first and last items recalled; middle items forgotten). Performance reviews (recent and early events weighted disproportionately over the full review period).

Failure mode

Systematic neglect of middle-position information. In sequential evaluation contexts (hiring, grading, judging), position effects create unfair advantages independent of quality. The most important information may be in the middle - and may therefore be lost.

Countermeasure

Write things down. Randomize presentation order across evaluations. In important sequential tasks, review middle-position items specifically. For your own presentations: put the most important point first or last, never in the middle.

Related traps

Also connected in the map4 more, locked

Also revealed

Want the full correction for The Primacy Effect / Recency Effect?

This entry has the mechanism and countermeasure. The full write-up - real cases, sources, the audit prompt - comes later.

Entry #127 of 631 in The Lexicon · see the full Lexicon